Now I've written a couple of pieces about the iPad thus far and if you read through them you will see that the device has failed to impress me thus far. Now despite the fact that I think there are better alternatives out there iPad, all in all I don't think it is a bad device per-say (mostly just over priced). With the idea in mind that a computer is simply a means to an end: if the iPad works to get your job done and you want to purchase it, great!
My real problem with iPad is when people start calling it an "innovative" or "world changing" device. So when I come across Newsweek magazines with covers like this:
You might understand why they grind my gears. Is the iPad a nifty gizzmo? Sure it is. It is by no means "innovative" though. Innovative implies that something is ahead of it's time. We have had tablet computers for years and the operating system that runs on the iPad is a variation of the operating that was released on the iTouch some three years ago.
Is the iPad a neat gadget? Sure. Would the iPad have gotten even half as much press if it didn't have a fruit stamped on the back of it? Nope. Is the iPad going to revolutionize anything the iPhone or another tablet hasn't already? I doubt it.
If there is one thing I have always respected Apple for it is their powerful and persuasive marketing techniques and the iPad is no exception to this. Hopefully though you can see through all the marketing haze surrounding the iPad and see that it is just another computer. Companies release new computers every week, the iPad is no different (other than the fact that it has a fruit stamped on the back of it).
Agree or disagree with something I said? Then drop a comment below and let me know.
~Jeff Hoogland
Wednesday, 12 May 2010
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